SurveyHUB
Purpose
The project is designed to provide business establishments with an increase number of customer satisfaction and customer happiness data from surveys to give organizations better understanding of their customers.
SurveyHUB brings insight on the customer’s experience whether it is in a store, a website, or a product. Understanding the customer is the first step in building a relationship. Through this, outcomes including profitability, revenue increase, growth, reputation, shareholder value, and customer centricity will follow.
Consumers will be encouraged to complete surveys through monetary rewards and special company offers. The data derived from the surveys are used to create various reports to gain a deeper understanding on what would create brand loyalty for the company as well as the pitfalls of the company. The research may show information surrounding what consumers are looking for, what they desire, what they appreciate, and what will encourage them to return to the same business. This could assist companies in areas of customer retention, brand loyalty to organizations, increase revenue growth and ongoing improvement to operation management plans.
SurveyHUB brings insight on the customer’s experience whether it is in a store, a website, or a product. Understanding the customer is the first step in building a relationship. Through this, outcomes including profitability, revenue increase, growth, reputation, shareholder value, and customer centricity will follow.
Consumers will be encouraged to complete surveys through monetary rewards and special company offers. The data derived from the surveys are used to create various reports to gain a deeper understanding on what would create brand loyalty for the company as well as the pitfalls of the company. The research may show information surrounding what consumers are looking for, what they desire, what they appreciate, and what will encourage them to return to the same business. This could assist companies in areas of customer retention, brand loyalty to organizations, increase revenue growth and ongoing improvement to operation management plans.
Beneficial Results for All
For businesses the benefits include insight, understanding and empathetic outlook on a customer’s experience at the store locations or websites and using the information to create a more enjoyable experience for consumers and in turn retaining their business.
For consumers the benefits include earning income and coupons through simple tasks and the appreciation is delivered through the rewards system. A consumer’s feedback also acts as a way of expression, which also helps a business realize where they are going wrong and gives businesses the opportunity to alter their operation plans to create more enjoyable experiences for the consumer.
The result for both businesses and consumers will be a closer relationship. Establishments would deliver feelings of value and appreciation to consumers through delivery of excellent customer experience. Consumers would reward establishments with repeated business improving customer retention and promoting brand loyalty.
For consumers the benefits include earning income and coupons through simple tasks and the appreciation is delivered through the rewards system. A consumer’s feedback also acts as a way of expression, which also helps a business realize where they are going wrong and gives businesses the opportunity to alter their operation plans to create more enjoyable experiences for the consumer.
The result for both businesses and consumers will be a closer relationship. Establishments would deliver feelings of value and appreciation to consumers through delivery of excellent customer experience. Consumers would reward establishments with repeated business improving customer retention and promoting brand loyalty.